Long Covid Alliance
Branding | Web
Long Covid Alliance is a network of patient-advocates, scientists, disease experts, and drug developers who have joined together to leverage their collective knowledge and resources to educate policy makers and accelerate research to transform our understanding of post-viral illness.
When developing the brand for this not for profit, inspiration came from the direct connection of research, medicine and people. The abstract Covid cell takes form by the repetition of figures forming the unification of a circle, inclusive, and stable. The mark pushes outreach by both extending outward while converging inward.
The site needed a clear path of navigation for their audience searching for answers regarding the virus and long term side effects. Offering several pages of information and resources.