National Women’s Political Caucus
Web | Brand Refresh
Strength in Numbers. The National Women’s Political Caucus is a multi-partisan grassroots organization dedicated to increasing women’s participation in the political process.
Web design and new refreshed brand centered on boldness for this organization dedicated to identifying, recruiting, training and supporting women candidates for elected and appointed office. The bright colors of red contrasted with a dynamic blue along with large bold headlines and typography created the brand direction of strength. Full of resources for existing and new members the site needed to be easy to manage and sustainable for growth.
